About us - Small enough to stay close. Experienced enough to go deep.

XO Research is an independent team of strategists, designers, and engineers working from Bangalore with clients around the world.

We started XO Research because the traditional handoff between strategy, design, and engineering kept weakening good ideas. Here, those disciplines work together from day one, around the same table and toward the same outcome.

Our teams are deliberately small and senior. Clients work directly with the people making the product, which means fewer layers, faster learning, and decisions that hold together all the way to launch.

Our culture - Serious about the work. Human about everything else.

The best work comes from people who feel trusted, challenged, and able to be themselves.

  • Candor. We share the real state of the work early. Clear conversations create better decisions and stronger partnerships.
  • Ownership. Small senior teams stay close to the outcome. Everyone has the context and authority to move the work forward.
  • Generosity. We make space for different perspectives, share what we know, and leave teams stronger than we found them.

Our writings

Practical notes on product strategy, design, engineering, and the choices behind useful software.

The Future of Web Development: What Matters Now

AI, richer rendering models, and faster runtimes are changing the craft. The durable advantage is still choosing the right complexity for the problem.

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3 Lessons We Learned Returning to the Studio

A shared space only earns the commute when it creates something remote work cannot. Here is how we made our studio more intentional.

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Bring us the problem worth solving

Our office

  • Bangalore
    GoodWorks Infinity Park
    Electronics City